I have done a few bridal shows over the last 8 or so years…they are fun, an adrenaline rush, and a LOT of work! I tend to bury myself in the details of prepping for the show and it takes me a month to pull everything together. When I applied to be a vendor at the Indie Wed show in Chicago, I was a nervous ball of excitement as I waited to be accepted for the show, and for the show planning and prep to start.
When I heard that my application had been accepted and that I would be a vendor at Indie Wed Chicago 2015 – I was ecstatic! I knew it would be unlike any other show I had done – and I was right! It was a wonderful show, with so many great couples stopping by my booth and actually taking time to chat with me and get to know me. I loved it!
With the madness of this past Fall and cris-crossing the country with travel for weddings and then the holiday season, I wasn’t able to really focus on prepping for the show until right after Christmas. I took the week before New Year’s to nail down what I wanted to handout at the show. I came up with something that I should have never attempted, but a handout that I was so proud of and happy with how beautiful it turned out.
Have you ever received a box from Anthropologie? Well, their shipments come with their packing slips tucked away in the simplest, sewn envelopes that just make you sigh and want to place 10 more orders! I knew that I wanted my handouts to be held in something similar, but after exhausting the internet with searches for hand sewn envelopes, I came to the conclusion that if I wanted to vision to become a reality, I would have to sit down and sew it myself! Had I known that I would sew 200+ of these envelopes, I am not sure that I would have attempted the massive undertaking. But I told myself 75-100 would be plenty. Oh no! Not enough…so I sewed and sewed and sewed some more…
The pictures below are of the final product that I came up with. I felt like they represent my brand very well, and they pulled everything in my booth together. Most of all – I wanted brides to pull something out of their massive bags of handouts and have mine stand out. I am just now starting to hear back from brides at the show….and I think the handouts are working!!!
The show itself was held at the Ravenswood Event Center, which is a gorgeous setting for a wedding (and a wedding show!). The natural light the venue has, and the rustic exposed brick and hardwood floors are a blank space that can be transformed into a custom setting for so many events. I can’t wait to photograph a wedding there!
A huge shout out and THANK YOU to my wonderful husband, who was up at the crack of dawn with me the day of the show, trekking downtown Chicago and unloading his truck full of pallets in an alley and hauling them up to the second floor, setting up my booth and then taking it all down and hauling it home. Jamie puts up with my wild and crazy ideas, keeps me sane, and cheers me on. I couldn’t do what I do without his love and support!
I am very thankful for the staff that put together Indie Wed. It was very organized, well thought out, well executed and by far the best show that I have done. I enjoyed meeting so many new friends in the industry and am looking forward to the couples I will photograph from the show!
I wasn’t able to walk around the show as much as I would have hoped, my booth had a steady stream of people from 10am-4pm. I had also wanted to take more pictures of the event, but I did get a few of my booth AND the booth that was in front of me – Katherine Anne Confections. Oh my word! I sampled so many of her wonderful treats and am so impressed with her presentation and quality of her confections. Her caramel marshmallows are to die for. Literally.